There are many traits to good keynote speakers. Some skills are more important than others. Though they appear very different live, keynote speakers always have the same core skill set. Indeed, think about it- it does take a special kind of personality to sit up and make a speech in front of an audience. That is whether the audience is small or large! I know I couldn’t!
Confidence has to be the the most important weapon in a keynote speakers arsenal. They simply couldn’t do their job otherwise. Would you really listen to someone who shakes with fear throughout their speech? On the other hand, someone that delivers a speech in a clear, strong voice is someone you are more likely to listen to. A confident speaker will pass their self belief onto you.
It might seem obvious to point out, but knowledge of the subject area is important. Otherwise they are likely to be caught out. Confidence and knowledge go hand in hand. This also helps the speaker answer any unexpected questions. After all, most people are in awe of knowledge. It is after all, knowledge we all seek as human beings.
A speaker that can entertain is always going to perform better. After all, who wants to spend an afternoon listening to someone boring the pants off you? Ok, you don’t need to be a comedy speaker to deliver a serious message. It doesn’t matter what the subject matter is. A speaker than can create laughter is going to give their message. An entertained audience is going to remember the message behind the speech, and may even tell their friends and colleagues.
Without dynamism, you are also going to manage to bore your audience. Keeping your audience on their toes is vital. Participation is key. The audience can take part in the speech, ask them questions. Terrify them by inviting them on stage. Everything to keep them rivetted.
The message you are putting across is vitally important. The speech needs to match the audience. Smokers need information on how to stop smoking. For those lacking confidence, you should offer tips and tools to cope with anxiety, and how to become more confident. The message needs to be strong enough so that the audience remember it not just after they leave, but for a long time afterwards.
A keynote speaker that manages all the above will always be successful. And with this, their fees tally up accordingly!
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